Covid-19 Graduation Kits
COVID-19 put many life events on hold – sports, weddings, & even graduations. Rutgers School of Health Professionals faced the dilemma of wanting to recognize and congratulate their students without them physically being on campus. We produced, assembled, and drop shipped a commemorative kit to each student’s home address. This mailer included a congratulatory letter celebrating their student’s achievements along with graduation tassel, lapel pin, commemorative socks, tech tattoos, tassel topper & custom chocolate. The end result was students were pleasantly surprised to receive this unexpected gift package in recognition of their dedication & work.
New Product Launch for a Pharma Company’s Birth Control Pill
We produced a very custom bag and delivered it to the client’s warehouse/fulfillment operation where the new product, supporting literature and required PI (Product information sheet) were inserted. The package was then delivered to physicians who in turn distributed it to the ultimate consumer. A very successful promotion that resulted in orders of over 3,000,000 pieces.
A Welcome/New Student Orientation kit
Consisting of a Laundry Bag and Letter to Incoming Students-Direct Bulk mailed by us. We custom made the laundry bag (even the special bag closure designed to make the package stay within non-profit bulk mail rates), printed the special Tyvek Envelope, coordinated the kitting of the bag and letter, and bulk mail delivery to thousands. The letter was printed on 2 sides, side one addressing a “Packing List” for living on campus students, side 2 was a check list for commuting students. A University official commented it was a great sight to see all the laundry bags on move in days. (Presumably with clean clothes!)
Desk Top Advertising Gift
A pharma company client wanted a desk top gift for doctors’ offices that would subtly promote one of their brands. One of the items we showed was a pen/pencil cup holder made in ceramic that looked like a small paper bag. They loved the look and idea but had concerns:
- Breakage in shipping
- Cost of shipping due to weight and size and cost of necessary packaging
- Cost of the ceramic item itself
We made it in plastic and imported it direct to address and alleviate all their concerns.
They were very happy with the outcome as judged by their sales reps receiving many compliments from the recipients. In addition, we liked it so much we branded it and used it as a self- promotion gift for our prospects and customers.